Elevating a Midwestern bank known for exceptional service as financial champions so their customers and communities can thrive.
You’ve Got This
A human-centered campaign highlights how Associated Bank has their customers’ backs during life’s biggest, and smallest, moments.
- Brand Strategy
- Out of Home
- Film
- Creative Campaign
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![Screen Shot 2023 04 05 at 10 49 41 AM](https://cmweb.imgix.net/Screen-Shot-2023-04-05-at-10.49.41-AM.png?ar=5%3A3&auto=compress%2Cformat&fit=crop&ixlib=php-3.1.0&v=1680709889&w=1024)
Your Money Works Here
The Your Money Works Here campaign reminded customers that when they choose Associated Bank, their money gets invested back into the Midwest.
- Brand Strategy
- Branding & Identity
- Creative Campaign
![YMWH Frame 7 18](https://cmweb.imgix.net/client-detail/Associated-Bank/YMWH_Frame_7-18.jpeg?ar=5%3A3&auto=compress%2Cformat&fit=crop&ixlib=php-3.1.0&v=1680710813&w=1024)
![YMWH Wild 2](https://cmweb.imgix.net/client-detail/Associated-Bank/YMWH_Wild_2.jpeg?ar=5%3A3&auto=compress%2Cformat&fit=crop&ixlib=php-3.1.0&v=1680710815&w=1024)