Laura Fegley Breaks Down Six-Second Ads for The Drum

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Our ECD Laura Fegley talks about the good, bad and the ugly with The Drum. “As long as there are skip buttons and DVRs, we’re going to be looking for less intrusive ways to be, well, intrusive. The media belongs to the people now, we’re just trying to find ways to live in their world.”

6 questions for 6 creative directors from 6 holding major holding companies on 6-second ads