“As we lead our clients through profound changes and challenges, we continue to transform how we work and grow our talent to meet their needs,” said Jessica Henrichs, managing director, head of client growth, Colle McVoy. “Jenna is an amazing addition to the agency since she brings deep knowledge of the digital landscape and excels at understanding client business challenges so that we can deliver innovative ideas and transformational work.”

For nearly 15 years, Martin has been partnering with clients like 3M, Best Buy, Cargill, The Gap, Medtronic, P.F. Chang’s, Enterprise Rent-A-Car and others to lead them through profound shifts in digital marketing. Her experience spans direct to consumer, business to business, loyalty marketing and consumer packaged goods. She was most recently at space150, where she led the Minneapolis agency’s largest accounts for more than six years.

“A lot of agencies say they’re changing their model to stay relevant and adapt to ever-changing consumer landscapes, but Colle McVoy has actually done it,” said Martin. “I’m thrilled to join this remarkable team experiencing a lot of momentum and opportunities in the year ahead.”