January 17, 2017 / Press
PSFK took notice of the very unique way we helped Cub Cadet promote its new lineup commercial riding lawn mowers. To get the point across about the mower’s seriously strong and durable deck, we built the new product press release out of Triple 7-gauge steel. It weighs in at a whopping 14 lbs. 13 oz. It measures 8 1/2” x 11” and is 5/8” thick. This press release-on-steroids was shipped in a custom crate with a crowbar too. Read more about it here: