Cub Cadet Introduces Cutting-Edge Lawn Care Footwear to Showcase Its Engineering and Design Prowess

Cub Cadet 1

News

2023 June 14

To showcase Cub Cadet’s engineering and design prowess in a breakthrough way, Colle McVoy helped the brand produce and launch the ultimate limited-edition lawn mowing shoe. The Ultimas by Cub Cadet are inspired by the brand's award-winning Ultima Series zero-turn riding lawn mower and designed by lead footwear designer Omar Bailey. The first-of their-kind shoes deliver a fresh take on comfort, aesthetics and performance for lawn lovers.


“Cub Cadet prides itself on more than 60 years of engineering excellence and constantly seeks new, innovative ways to enhance the lawn mowing experience for our users. We are helping to revolutionize the way we care for our lawns with the introduction of the Ultimas by turning those worn-out, grass-stained pairs of shoes into another lawn care must-have that our Cub Cadet customers can show pride in.”

— Erin Floto, Brand Manager, Cub Cadet

The new Cub Cadet Ultimas feature:

  • Water-resistant upper — dripping with style, not moisture.
  • Grass-stain-proof finish — stay looking as sharp as a mower blade all season long.
  • Laceless EZ-on closure — less time lacing up, more time laying stripes down.
  • LED light-up tongue — gives the lawn the spotlight it deserves.
  • Step-out heel frame — step on the frame and step out of the Ultimas for the easiest dismount ever.
Cub Cadet 2

Fans have the chance to score a pair of limited-edition Ultimas by Cub Cadet by entering a raffle before 4 p.m. EDT on Thursday, June 22 on the NTWRK app. More details can be found at theshed.cubcadet.com.

Share this story

Related Articles


  • News

    Go Fish: Revite In Time For Father's Day

    Read More

  • News

    American Signature, Inc. Taps Colle McVoy For Brand-Building Remit Across Multiple Businesses

    Read More

  • News

    Wellness Pet Company Picks Colle McVoy For Creative AOR Appointment

    Read More