Launching a New Barrier Face Covering That Lets People Enjoy Everyday Moments

Broadcast, Product Launch, Print, Programmatic

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About 3M

We partnered with award-winning animation house Nexus to create a heartwarming, universal story that demonstrates the utility, comfort and versatility of the 3M Advanced Filtering Face Mask through one dad’s heroic journey to rescue his daughter’s lost balloon.

By featuring the father character and facts about the 3M™ Advanced Filtering Face Mask, we illustrated the airborne particulate filtration and comfort that can be found by wearing the product.

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