April 11, 2019 / News
Associate Account Director Rachel Schneider has received the 2019 Next Gen NAMA Award from the National Agri-Marketing Association (NAMA). In its third year, the prestigious award celebrates the next generation of leaders in ag marketing. Schneider was honored today at the 2019 Agri-Marketing Conference in Kansas City.
Schneider is being recognized for leading core segments of the Land O'Lakes agricultural business unit, WinField United, which is a cornerstone account for the agency. She was a key player in the success of the The Food Effect, a Land O’Lakes immersive experience at SXSW in 2018. She also helped change the perception of WinField United from a regional ag distributor to a nationally recognized brand.
Schneider has been an active NAMA member for more than six years and has held multiple positions at the national level, including serving on committees for the Agri-Marketing Conference, Best of NAMA and Fall Conference. More information about the award can be found here.