C+M Recognized at Best of NAMA National Awards Competition
MINNEAPOLIS, April 22, 2010 - Colle+McVoy received several awards from The National Agri-Marketing Association (NAMA) during last night’s national 2010 Best of NAMA awards ceremony in Kansas City. The Best of NAMA program recognizes excellence in advertising, public relations and digital communications in agribusiness and related industries.
"Colle+McVoy is dedicated to creating powerful communications that lead the agricultural industry," said Christine Fruechte, Colle+McVoy president and CEO. "We are grateful and honored to receive this recognition of our teams’ impactful strategic thinking and fresh creativity."
Colle+McVoy received a first place award for its Answer Plot® campaign created for Winfield Solutions, LLC. The multimedia campaign strategically encouraged growers to attend Answer Plot® Program experiences that showcased the technological benefits of Winfield Solutions, LLC products.
Colle+McVoy also earned a first place award for the This Could Be the Year campaign created for Nestlé Purina PetCare Company’s line of Purina® Pro Plan® dry dog food. The campaign advertisements, targeted to dog breeders and enthusiasts, used beautiful photography and bold headlines to emphasize the influence of high-quality nutrition on a dog’s performance.
Colle+McVoy also received a merit award for company magazine work on behalf of CHS Inc. These national awards are in addition to eleven regional NAMA awards won by Colle+McVoy and Exponent PR, the public relations division of Colle+McVoy.